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Yes! Journal

Why We Only Make Flat Shoes

Why We Only Make Flat Shoes

"In the beginning it was based around my Yoga practice." Kerryn Moscicki Founder & Brand Director This was 2013. I was teaching Yoga and wanted a shoe I could wear to the studio with my leggings and an oversized trench that would allow me to continue my journey afterwards on to my ‘real’ job in fashion. I was dreaming up this shoe that would be neat, flexible and comfortable. That would not cause my lower back to ache and my hamstrings to shorten. I liked the idea of a multi-purpose shoe. Part pixie boot-part trainer. Part casual-part smart. This is where the lines of our very first shoe 'Abundance' were drawn from. A few years in we realised the flat shoe choice had become more than a pragmatic sartorial choice. Instead it had become something of a statement about where we had arrived as women in the modern world. A dozen times a week or maybe more we hear the same comment in The Fitting Salon – “I never wear heels anymore”. We like to call them shoes inspired by movement. Photos by Lucy Lumen. It is a reflection of the fact that as women we are mobile, active and conscious. In and out of cars, standing on trams, chasing after children, taking care of our loved ones, conjuring creative projects and literally walking our 10,000 steps a day. Women are the lightning rods that bring communities together and colour the world with magic. And so it emerged from this place, the idea that we now call ‘Flat Shoe Liberation’. It is an idea that gives women permission to come at the world from a truly grounded perspective. To be more in touch with the inner world of true self. Defined by what feels good as much as what looks good. A dozen times a week or maybe more we hear the same comment in The Fitting Salon – “I never wear heels anymore” "And so it emerged from this place, the idea that we now call ‘Flat Shoe Liberation" At Radical Yes, we believe a flat shoe can be both elegant and a bold statement. It can be sharp as much as it can be casual. But most importantly it can provide the foundation for living your most creative life. This is Radical Yes. "Flat Shoe Liberation...is an idea that gives women permission to come at the world from a truly grounded perspective." Shop Flat Shoe Liberation here.

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Why Did We Make A Bag Shaped Like A Croissant?

Why Did We Make A Bag Shaped Like A Croissant?

  Why Did We Make A Bag Shaped Like A Croissant? The reason has nothing to do with our shop being next door to Bread Club (well maybe just a little)... Join us as we introduce our newest 'big bag' the Rainbow Tote. Made from recycled nylon and shaped like our favourite French pastry, we talk about three great 'end-uses' for this versatile new bag!   Click below to watch the video...     "With only one bag, you can change your outfit." - Sonia Rykiel     See more bags here.  

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Why Is The Sunny Boot Our Most Reviewed Shoe?

Why Is The Sunny Boot Our Most Reviewed Shoe?

  Today we are celebrating the return of the much loved Sunny Neoprene Pull On Boot - which is back in stock after selling out - and ask ourselves why we have never made a video about them when...they are our most reviewed shoe on our website!!?? We’ll explore the three reasons why we think this is by reading through some of your reviews! If you own Sunny boots - tell us what you love about them in the comments section of the YouTube video below👇 Watch the video here...       See More Sunny Boots here.  

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What Can I Fit In My Maximilian Dance Tote?

What Can I Fit In My Maximilian Dance Tote?

  In our latest video, we do a ‘What’s In My Bag’ to see how much can fit in our new large Maximilian Dance Tote (do not try this at home - demonstrated by a professional). We also talk about why and how we designed this new style - and how it can double as a pillow or an umbrella (we like you to get the most out of our products)! We also need your help (because without your feedback there would be no videos) with a design question about a possible new bag style customers have been asking us for and whether we should make it. But you'll have to watch till the end and let us know your thoughts in the comments below. Tune in and Stay Radical ✌️     "Always love it when I purchase something and begin using it straight away, and that is exactly what has happened with this bag. Have used it as carry on luggage, for the beach, going to the shops, and when heading into the office. So glad I chose this colour. It goes with absolutely everything. Love, love, love this bag." LeanneRadical Yes Customer     See more bags here.  

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Talking Shoe Care with Anna from 'On The Mend'

Talking Shoe Care with Anna from 'On The Mend'

Aside from the important sustainability gains that are made when we care for our belongings, we have found something almost spiritual in caring for your shoes as a signifier for the way we carry ourselves with deliberate intention through life. It is a kind of physical manifestation of the ‘Hasten Slowly’ idea to slow down, take notice and take care and one of the reasons we created our own ‘Full Moon Blessing’ shoe care ritual. Join us on our YouTube channel as we talk all things shoe care with our personal shoe repair Guru, Anna from On the Mend.

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Something for You, Something for Your Community. Earth Day 2021.

Something for You, Something for Your Community. Earth Day 2021.

April 22nd is Earth Day. But what is Earth Day and what are we doing about it? Read more to find out how you can help.

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5 Reasons Not To Wear The Same Shoes Every Day.

5 Reasons Not To Wear The Same Shoes Every Day.

We get it. You love your new radical shoes and you want to wear them every waking hour of every day! While we absolutely design our shoes with everyday versatility and regular use in mind, they are not indestructible. So here's 5 important reasons why giving your shoes a rest between wears is just one step to giving them the longest life possible. 

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Eternally Optimistic: On Outsole Molds and the Yoga of Shoemaking

Eternally Optimistic: On Outsole Molds and the Yoga of Shoemaking

We like to think of shoe-making is a lot like yoga. Your first expression of a pose is never your best. That’s why it’s called practice. It takes years of doing the same thing many times to train the body and even then it’s never static. You never ‘arrive’.  So our process at Radical Yes is to always be looking for the ways we can outdo ourselves each and every time, to find our best expression of the shoe. Combined with the feedback and learnings we gain from our customers, it's the thinking that drove our latest collection.

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An artist and her wardrobe. Bringing together Art and Clothes.

An artist and her wardrobe. Bringing together Art and Clothes.

In the first of a new series of articles for YES Journal, PHD Candidate Harriette Richards visited the Georgia O'Keefe exhibition at the Brooklyn Museum in New York to explore the relationship between the work of this iconic artist and the everyday clothes in her wardrobe.

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