Yes! Journal

Radical Yes: the meaning behind ‘radical’

Radical Yes: the meaning behind ‘radical’

In conversation with Elfy Scott.

We invited journalist, writer and podcaster Elfy Scott to help us answer some of the questions we get asked most frequently about our brand.

Radical Yes is a female-founded brand that celebrates women and creativity. In fact, we created flat shoe liberation especially for women (thank us later).

So when we had the opportunity to catch up with Elfy Scott, the incredible (award-winning, might we add) journalist, we couldn’t contain our excitement. In this video, the woman behind it all, Kerryn Moscicki, spills the tea on what the ‘radical’ in Radical Yes really means.

It’s one of the most frequently asked questions about our shoes and the answer is really, quite radical, so we’re delighted to finally share it with you. To find out more, check out the video.

Watch the interview...

"Producing things much slower, working with less urgency, working in a more considered way."
Kerryn Moscicki
Founder, Radical Yes
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